To find out information about the audience, we could look at people who listen to bands under the WARP label by using software to highlight keywords (bands names under warp label) and gather information from 20 random people and work out where they hang out, what they do, socialize or information that maybe important to connect with the audience.
We could even like the Warp Records page on Facebook and leave a post just asking them a simply question for research if needed and make out were their number fans as well. Or even add a few of them to ask questions then delete them after.
Screen grabs from Warp Records Facebook page
I noticed when I just looked through a few pictures that the audience also talk different languages, so the audience is not just based around the UK, which I didn't take into consideration until I just noticed it.
Also the music under the label is varied so the audience is larger than a perspecific audience for one of the bands. Maybe base it on one of the bands to a specific audience and emphasize the name Warp Records to spread the word that way.
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